Why agencies look at switching from AMS360
We don't know your contract or your invoice, so we won't guess at what you pay or what your plan includes. Your own paperwork is the source of truth. What we can tell you is what usually makes an agency start looking at any system:
- Per-user or per-agent pricing that grows every time you hire a producer or a service rep
- Plan tiers where the feature you need sits one level up
- Add-on modules for rating, commissions, certificates or a client portal, each priced separately
- Data ownership — where your book lives, and what you can take with you if you leave
- Support — a ticket queue, or someone who knows what a bad renewal week looks like
- Branding — whether clients see your agency or someone else's name
If none of those bother you today, you probably don't need to switch. If one of them does, the checklist below helps you put real numbers next to it.
Start with your own invoice
Before comparing anything, pull your latest invoice and your contract. Note the number of users, the modules you pay for, and the renewal date. The switch decision usually becomes clear once you can see the total next to the work each module does for you.
What to evaluate in any replacement
Fill in the AMS360 column from your own contract and invoice, and ask every vendor you talk to (including us) the same questions.
| Question | Your current system (AMS360) | DarkHorse AMS |
|---|---|---|
| All-in monthly cost for your headcount | Fill in from your invoice | $250/month, flat |
| What changes when you add a producer | Fill in | Nothing; no per-agent pricing |
| Setup or data-migration fees | Fill in | One-time fees only for data migration or email setup, quoted upfront |
| Where your data lives; export on request | Fill in | On a server deployed for your agency; you own your data |
| Quoting | Which lines and carriers? | Rater for personal auto and home; commercial via Quotamation or optional Bold Penguin under your own contracts |
| Commission statements and splits | Fill in | Statements parsed, producer splits calculated |
| Certificates of insurance | Fill in | ACORD 25, issued by staff or by clients from the portal |
| Carrier downloads | Fill in | IVANS downloads and document harvesting |
| Client portal and branding | Fill in | Client portal; white-label with your logo, colors and name |
| Who answers when something breaks | Fill in | A direct line to the agency owners who build it |
| Third-party contracts you still need | Fill in | Your own Quotamation API contract and any Bold Penguin appointment |
What we can stand behind about DarkHorse AMS
- $250 per month, flat. No per-agent pricing and no tiers. See what's included.
- One-time fees only for data migration or email setup, quoted upfront.
- Your own server, your own data. The system runs on a server deployed for your agency, and the agency owns its data.
- White-label. Your logo, colors and agency name on every screen and email.
- Built by working agency owners and used every day at Signature Insurance, an independent agency in Kentucky. Our story.
- Quoting: a comparative rater for personal auto and home. Commercial quoting goes through Quotamation or, optionally, Bold Penguin, under your own contracts.
- Everything else in the core platform: ACORD 25 certificates, IVANS carrier downloads, a client portal, and commission statement parsing with producer splits.
Who it isn't for: health-only agencies. DarkHorse AMS is built for independent property & casualty agencies.
How moving from AMS360 works
- Send us an export. Export what AMS360 lets you export — clients, policies, notes, open leads, whatever is available — and send it to us.
- We tell you exactly what comes across. You get a plain list of what will and won't transfer before you commit to anything.
- We deploy your system on your own server, branded as your agency, with your carriers, quoter and integrations wired in.
- We import and reconcile. Counts in the new system are checked against your export so you can see they match.
Every system differs in what it lets you export, which is why we start from your actual file instead of promising a one-click move. Send us an export and we'll tell you what comes across.
DarkHorse AMS is independent and is not affiliated with or endorsed by AMS360. AMS360 and all other product names belong to their respective owners.
Other systems you may be comparing: Applied Epic, HawkSoft, EZLynx, AgencyZoom. Or see the full comparison guide and how switching works.
Frequently asked questions
Can you migrate data from AMS360?
Send us an export and we'll tell you what comes across. We don't promise a one-click move; we look at your export file and give you a plain list of what transfers.
What does DarkHorse AMS cost compared with my current system?
We can only speak to ours: $250 per month, flat, with no per-agent pricing. Compare it against your own invoice using the checklist above.
Who builds and supports DarkHorse AMS?
Working independent agency owners. It runs every day at Signature Insurance, a Kentucky independent agency, and you get a direct line to the people who build it.
Is DarkHorse AMS affiliated with AMS360?
No. DarkHorse AMS is independent and is not affiliated with or endorsed by AMS360 or its owner.
See DarkHorse AMS running
$250/month flat. Deployed on your own server, branded as your agency. Talk to an agency owner, not a sales rep.
Book a demo → See pricing